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Elektrobit provides SDV roadmap at CES 2025, with open source from cloud to cockpit

Elektrobit to showcase expanded line of open-source and virtual software development solutions, and unveil the industry’s roadmap to the software-defined vehicle

Elektrobit launches EB corbos Linux SDK as an Amazon Machine Image to support cloud first workflows

• Allows developers to reap the benefits of open source; virtual development with the SDK accelerates SDV transformation.
• Affiliated product EB corbos AdaptiveCore is also newly available on AWS Marketplace, and EB corbos Linux for Safety Applications will follow soon.

Elektrobit continues acceleration toward safe and secure software-defined mobility

EB corbos Hypervisor receives safety certification, marking significant milestone on path to making open-source software usable in safety-critical applications.

Elektrobit integrates support for Rust

In its drive to embrace the dynamism of the open-source community, Elektrobit now provides first class support for the programming language Rust increasing development productivity, safety and security of automotive ECU projects. This opens the way forward for greater cybersecurity resilience while still maintaining ASIL-D functional safety.

Elektrobit receives Frost & Sullivan’s ´Enabling Technology Leadership Award´

Elektrobit’s approach to software-defined mobility is recognized as being best in class in the global automotive operating systems industry.

Elektrobit appoints Yaocheng (Wilson) Ni as the new General Manager and Chief Revenue Officer for China

The new General Manager for China Yaocheng (Wilson) Ni is tasked with building Elektrobit’s vision to support Chinese automakers and suppliers in their transition towards manufacturing Software-Defined Vehicles.

Elektrobit open-source breakthrough accelerates transition to software-defined mobility

EB corbos Linux for Safety Applications provides the industry with the first open source-based automotive OS solution for safety applications, including full life cycle maintenance.

Elektrobit optimizes performance of automotive network communication with first-of-its-kind software for hardware accelerators

• EB zoneo GatewayCore is now available for Infineon’s new AURIX™ TC4x automotive microcontroller family. The tool configures the new generation of hardware accelerators in next-generation, AUTOSAR-based automotive electrical/electronic architectures
• EB zoneo GatewayCore significantly simplifies configuration of complex gateway use cases, reducing time, integration efforts and costs
• See a demo at Auto China - Beijing International Automotive Exhibition in April 2024

Two Elektrobit Executives—CEO Maria Anhalt and Senior Director Dr. Moritz Neukirchner—Win MotorTrend Software-Defined Vehicle Innovator Awards

Anhalt received the Motor Trend SDVI Leader Award, which recognizes outstanding senior executives leading teams transforming the automotive industry through the broad adoption and application of software solutions. Neukirchner, who is Elektrobit’s Senior Director Strategic Product Management, Software-defined Vehicle, was named an award winner in the Expert category, which acknowledges outstanding subject-matter contribution within a specific SDV discipline.

Elektrobit to Showcase 360° Offering for Software-Defined Mobility at CES 2024

From complete solutions for automotive architecture including new capabilities for virtual ECU development to leading-edge in-vehicle experiences, the company’s innovative software allows carmakers to accelerate development of next-generation mobility

Elektrobit receives 2023 Gasgoo Award “Top 100 Players of China’s New Automotive Supply Chain” for second consecutive year

EB corbos Linux – built on Ubuntu open-source operating system recognized as outstanding automotive software product and solution

Elektrobit’s unique Theming Engine provides in-car customization for software-defined vehicles

• Easy-to-use Android software toolchain enables designers to brand, localize and customize HMIs over vehicle life.
• Gives auto manufacturers, fleet operators and mobility service providers exciting new opportunities.
• Aimed at driving significantly improved consumer experience and enhancing brand loyalty.

Elektrobit and NXP Semiconductors collaborate on S32G3 processors software enablement for Software-Defined Vehicles

• Elektrobit’s industry-leading AUTOSAR and Linux software now supports NXP S32G3 series processors • Powerful software-hardware combo can significantly reduce time and development costs, accelerating time-to-market for next-gen vehicles • Major OEM production vehicle project integrating Elektrobit software and NXP S32G3 is well underway

Elektrobit selects NESINEXT as its scaling partner to develop AUTOSAR software and engineering services in China

This collaboration will help carmakers and suppliers accelerate the development of the next-generation software-defined vehicles.

Elektrobit sets foot in Kochi, inaugurates its first satellite location

Elektrobit expands in Kochi, India. The satellite working location based in Kochi offers modern facilities with a welcoming open-plan design.

Elektrobit selects BlackBerry to power advanced autonomous driving systems

Well-known Chinese automaker deploys solution for next-generation, luxury electric vehicle.

Jaguar Land Rover selects Elektrobit as the strategic provider for foundational software and engineering services to underpin the next-gen software architecture for its vehicles

Jaguar Land Rover will use Elektrobit’s software platform and Automotive OS to build their next-generation EVA Continuum electrical architecture, that will feature in Jaguar Land Rover’s full line of vehicles from 2024.

CSMS compliance certification

Elektrobit announces it has passed the necessary third-party audits by Kugler Maag CIE, and is now accredited with the standards aligned to the ISO/SAE 21434 provision which provides a reference norm for implementing a Cybersecurity Management System (CSMS) as an industry standard.

Elektrobit and Canonical announce EB corbos Linux – built on Ubuntu, bringing largest open-source Linux community to software-defined vehicles

● Two leading companies in open-source and automotive software combine complementary strengths to create the next-generation automotive operating system. ● EB corbos Linux – built on Ubuntu is an open-source ECU software solution that complies with automotive industry standards to facilitate rapid innovation and simplify vehicle development. ● The new solution finally provides carmakers with an operating system that offers “the same type of capabilities and flexibilities” currently available in cutting-edge cloud-based or enterprise software development.

Elektrobit Announces Highly-Anticipated EB tresos 9 Update for Automotive ECU Development

New software supports AUTOSAR R20-11 specification and integrates industry-leading cyber security intrusion detection technology from PlaxidityX Cyber Security, on-board diagnostics, OTA firmware updates and more; simplifies development of complex systems.

Elektrobit reveals role in Sony Honda Mobility’s groundbreaking new EV prototype

• Elektrobit software, services and expertise helped industry newcomer Sony Honda Mobility to realize the innovative AFEELA prototype • Cockpit computers and displays powered by Elektrobit software and integrated by Elektrobit engineering services enable unique, next-gen mobility experience • Partnership flips the script on traditional vehicle creation, with software as “the starting point” of development.

Elektrobit and Kernkonzept are celebrating half a decade of their strategic collaboration

Elektrobit’s close collaboration with Kernkonzept provides a state-of-the-art safe and secure automotive hypervisor – the EB corbos Hypervisor, based on the L4Re Operating System Framework.

Elektrobit adds OTA update capabilities to AUTOSAR Adaptive Platform in new EB corbos Starter Kit

• Turnkey solution for developing ECUs and distributing updates in software-defined vehicles • Standardized, safe, and secure way to install, update, and uninstall software on the AUTOSAR Adaptive Platform, providing key capabilities for a carmaker’s Automotive OS • Works seamlessly out of the box

BlackBerry and Elektrobit Bolster Automotive Safety Roadmap with Support for Rust Programming Language

Early integration of Rust strengthens BlackBerry QNX and Elektrobit’s commitment to the open source community, greatly reduces developer friction and highlights the future expansion of the companies’ safety portfolio

Elektrobit Software Now Available in Continental CAEdge Framework, First Full-Stack Software-Hardware Solution for Software-Defined Vehicles

• Highly integrated solution accelerates the development of next-generation vehicles • Brings together Continental’s high-performance compute controller with Elektrobit’s production-proven software for Classic and Adaptive AUTOSAR and OTA updates • Companies demonstrating joint solution at CES 2023

Elektrobit partners with Canonical to pave the way to a new era of software-defined vehicles

Elektrobit and Canonical will leverage their respective strengths to build a first-of-its-kind software foundation enabling the next-generation automotive operating system.

Elektrobit announces first Automotive-Grade, Embedded OS and Hypervisor for Infineon AURIX TC4x Microcontrollers

Collaboration enables OEMs and Tier 1 suppliers to develop E/E architectures based on Classic AUTOSAR for the AURIX TC4x MCUs. New EB tresos Embedded Hypervisor enables core separation and running AUTOSAR stacks in parallel, reducing hardware and homologation costs.

NXP collaborates with Elektrobit to develop software for next-generation automotive battery management systems

The software jointly developed with NXP will reduce the entry-level cost of battery management system (BMS) development and enhance ease-of-use of NXP’s high-voltage BMS reference design (HVBMS RD).

Elektrobit and PlaxidityX Cyber Security announce industry-first automotive switch firmware pre-integrated with cybersecurity functionality

● New EB zoneo SwitchCore Shield integrates proven networking and cybersecurity functionality from Elektrobit and PlaxidityX for best-in-class performance and protection against cyber threats. ● The new solution goes beyond UN Regulation No. 155 and Chinese regulation (GB/T) requirements, allowing car makers and their customers added protection by offering both prevention and detection of unauthorized traffic in switches.

Elektrobit joins Eclipse Foundation’s Software Defined Vehicle (SDV) Working Group

Eclipse SDV membership enables Elektrobit to contribute to the vibrant open-source platform and ecosystem that will drive innovation for next-gen mobility solutions

Elektrobit and Qt Announce Turnkey Development Solution for Next-Gen Automotive Digital Cockpits

Elektrobit and The Qt Company announced a collaboration to make it easier for carmakers to cost-effectively develop next-gen digital cockpits

Black Sesame Technologies Selects Elektrobit AUTOSAR Classic Platform for Developing High-Performance Autonomous Driving Solutions

Black Sesame Technologies, a leading provider of autonomous driving computing chip, announced to support Elektrobit's AUTOSAR Classic Platform (CP) and use EB tresos in AUTOSAR CP software development on its autonomous driving platform.

Elektrobit Launches Industry-First Automotive Ethernet Switch Firmware for Secure, High-Performance, In-Vehicle Communications

New EB zoneo SwitchCore enables new category of advanced “smart” Automotive Ethernet switches for high-speed, high-bandwidth networks required for EVs, sophisticated ADAS and self-driving vehicles.

It is available for leading automotive switches, and already on the road with Marvell switches in production EVs, new firmware makes it possible for car makers to accelerate the production of next-gen vehicles.

Elektrobit also unveiled EB zoneo VSwitch, which enables the virtualization of switch functionality inside of ECUs, maximizing high-speed local communication.

DVConEurope – Take a leap: virtualization in future development

The automotive industry is facing various challenges, from complexities of bringing software-defined vehicles on the road to increasing technical capabilities for autonomous vehicles.

Elektrobit Unveils Comprehensive Solutions Offering for Intelligent Automotive Digital Cockpits

EB Cockpit System Solutions Support Car Makers in Developing Next-Gen User Experiences - First Used by Sony to Support Development of Advanced Cockpit in VISION-S Prototype

Continental and Elektrobit Bring First Automotive Supplier In-vehicle Integration of Amazon’s Alexa Custom Assistant

The first in-vehicle integration of Alexa Custom Assistant, a comprehensive solution that lets automakers access Alexa’s advanced AI to create their own branded, intelligent assistants.

Elektrobit Adds Vehicle-to-Grid Communications to EB tresos product line

New EB tresos V2G ChargeIn, plus pre-integration of ISO 15118-compliant SEVENSTAX communications software, brings together all the elements required for secure connectivity into a single development environment

Automotive Software Specialist Elektrobit Celebrates 5 years in India

Aims to increase its headcount and localization efforts by bringing the latest technologies to the local market

Elektrobit and SUSE collaborate to provide automotive-grade Linux in China

EB corbos Linux will enable car makers and suppliers to accelerate the development of HPC platform

Elektrobit provides AUTOSAR software to SemiDrive automotive SoC devices

Integrated hardware-software solution to accelerate the development of advanced applications for automotive ECUs, enabling car makers and suppliers to more quickly bring next-gen vehicles to market

Elektrobit selects ArcherMind Technology (Nanjing) Co., Ltd. as value-added distributor in China

Addressing growing local demand for EB software and services in China

The rise of software-defined cars – tune in Automotive News’ podcast featuring Maria Anhalt

Automotive software is "like a huge interactive system, the importance of which should not be underestimated," says our CEO Maria Anhalt in the latest episode of Automotive News’ podcast “Shift – A podcast about mobility”

Elektrobit Supports BlackBerry QNX OS for Building High-Performance Computing-Based Vehicle Architectures

EB’s Adaptive AUTOSAR solution and BlackBerry QNX Software Development Platform 7.1 provide automakers and Tier 1s with complete, secure and production-ready solution for developing safety-critical ADAS and autonomous features

Ford honors Elektrobit at 22nd Annual World Excellence Awards

Ford’s World Excellence Awards recognize companies that exceed expectations and achieve the highest levels of excellence in quality, cost, performance and delivery

Elektrobit showcases test and validation solutions, high-performance computing software for automated driving at Automotive Testing Expo China 2020

Automotive software specialist demonstrates cutting-edge technologies for next-gen vehicle architectures and automated driving

Elektrobit Finland receives the “Achievers 2020” and Growth Company 2020” certificates by Kauppalehti

Big shout out to EB Finland: We are excited to receive the “Achievers 2020” and Growth Company 2020” certificates, by Kauppalehti - a significant business recognition in the Finnish market.

How Elektrobit leverages the Microsoft Azure cloud for AV test and validation

Elektrobit efficiently and securely orchestrates vast amounts of test drive data with Microsoft Azure and the EB Assist Test Lab

Synopsys and Elektrobit Announce Availability of EB tresos Classic AUTOSAR Software for ARC Functional Safety Processor IP

Elektrobit is first automotive software company to collaborate with Synopsys on providing software for Synopsys ARC Functional Safety Processors used in automotive ECUs

SemiDrive relies on Elektrobit’s EB tresos Studio tool for AUTOSAR software development

Supporting carmakers and automotive Tier 1s to develop advanced AUTOSAR-based applications more efficiently and cost-effectively

Protecting connected vehicles requires expertise and a holistic security approach

Car makers look to security software experts for end-to-end coverage, including over-the-air software updates

Elektrobit and NDS: an electronic horizon for R&D

An electronic horizon created with the EB robinos Predictor Eval Kit, based on NDS maps, can be used for use cases in the test lab, for simulation, and for conducting real test drives.

EB in China recognized as a TASE by Chinese government

We are especially honored to announce our latest achievement: receiving the Technology Advanced Service Enterprise (TASE) status, a significant business recognition by the Chinese government.

Elektrobit’s contribution to world-class European high-performance computing and big data ecosystem

Elektrobit's state-of-art product line, EB corbos, is being used within the European Processor Initiative (EPI).

CES 2020: For future mobility, software makes all the difference

Elektrobit provides innovative user experience (UX) and infotainment software components for the prototype car "VISION-S" presented by Sony at the CES 2020

Autonomous driving and connectivity complicate automotive safety issues – EB´s President and Managing Director Alexander Kocher interviewed by YiMagazine

For the past century, the concept of safety in the automotive industry has been "so long as you step on the brakes, the car can stop”. Today, this is no longer enough.

Elektrobit accelerates development of ADAS and AD systems with new, cloud-based, end-to-end solution for software validation

EB Assist Test Lab provides engineers with a single, powerful tool to dramatically increase efficiencies, simplify team workflows and bring systems and functions to production more quickly. Cloud services including Microsoft Azure provide greater flexibility and scalability.

Automotive software specialist Elektrobit opens new software lab in Germany’s start-up capital

With the experience of one billion embedded devices in operation on the road, Elektrobit is the perfect match for automotive software specialists like MBition, the Mercedes-Benz daughter for software in digital products.

Elektrobit enables the future of automated driving in China at Automotive Testing Expo China 2019

Automotive software specialist demonstrates cutting-edge technologies for automated driving

Elektrobit goes the extra mile for new EV automaker Weltmeister Motor

Software leader’s decades of expertise, commitment to excellence and ability to scale enable new Chinese automaker to bring its first electric vehicle to market within tight timeline

Elektrobit chosen as partner by Baidu to enable safe autonomous driving for Apollo

EB tresos to provide safety software for the Baidu Apollo Computing Unit (ACU), enabling automated driving, intelligent connectivity and intelligent road infrastructure.

Software drives the future of mobility: Elektrobit featured on Reuters’ The Business Debate

Christoph Herzog, Head of Portfolio and Product Management here at EB, was recently interviewed by Reuters’ The Business Debate regarding the key role that software is playing in the future of mobility.

TomTom and Elektrobit reveal first HD Map horizon for automated driving

TomTom, the leading independent location technology specialist, and Elektrobit (EB), an award-winning and visionary global supplier of embedded and connected software products for the automotive industry, today announced the release of an industry-first HD Map horizon for automated driving.

PlaxidityX, Elektrobit, and NXP provide combined solution to protect connected and automated vehicles

Comprehensive solution provides real-time prevention, defense in depth, and the ability to respond, recover, and protect vehicle fleets against even the most sophisticated attacks as they emerge.

Elektrobit and NXP enable virtual development of ECUs for connected and automated driving

Specialized automotive-grade software for NXP’s high-performance S32 Automotive Processing Platform reduces application development time for car makers.

New version of Elektrobit analysis tool for software development available as open source

Free download of EB solys source code to encourage quicker time to market in automotive and beyond

Upgradeable, connected cars enabled by Elektrobit

Elektrobit’s EB cadian Sync offers secure over-the-air (OTA) updates for the entire vehicle life cycle

Elektrobit and IPG Automotive Enter into Technological Partnership for the Development of Automated Driving Functions

The cooperation facilitates expanded technological collaboration, pooling of know-how and services

Vehicle communication: Infineon and Elektrobit improve data security in the car

New features in the car require electronic control units that are networked, with each other and the cloud. Embedded IT security is a vital aspect in that. That goes for assistance systems, updating software over the air (SOTA) and autonomous driving functions.

TomTom and Elektrobit Join Forces on Electronic Horizon for Automated Driving

TomTom and EB will collaborate to demonstrate an Electronic Horizon system for driver assistance functions and autonomous vehicles, combining TomTom AutoStream, and Elektrobit’s EB robinos Predictor.

Boosting Cyber Security Competence: Continental Acquires PlaxidityX Cyber Security

Only secure mobility is intelligent mobility: Israeli start-up PlaxidityX Cyber Security will become part of Continental’s subsidiary Elektrobit (EB). EB and PlaxidityX Cyber Security offer multi-layered, end-to-end automotive cyber security solutions and services as well as secure over-the-air software updates for customers around the globe.

Elektrobit (EB) and NXP collaborate on new platform for highly automated driving

The EB/NXP platform combines the EB robinos software framework with NXP’s BlueBox Automated Drive Development Platform, making it easier for automakers to develop automated driving features. At NXP Connects Silicon Valley from June 20-21, NXP and EB will demonstrate the new platform’s self-driving and valet parking capabilities for the first time.

Elektrobit adds four new software modules to EB robinos framework for developing automated driving systems

ERLANGEN, Germany, March 21, 2017 – Elektrobit (EB) — a leading developer of cutting-edge, embedded and connected technology solutions for the automotive industry, today announced four new modules for its EB robinos product line: EB robinos Grid Fusion, EB robinos Path Planning, EB robinos Positioning and EB robinos Safety Management. These modules enable automakers and […]

Elektrobit releases innovative development tool that simplifies highly complex software projects for automotive and other markets

Completely platform-agnostic, the tool helps carmakers and suppliers save significant amounts of time and costs during software development and bug fixing and ensures the final product performs without error.

Elektrobit safety solution first of its kind to be granted ASIL-D certification for AUTOSAR ECUs

We have been granted the highest Automotive Safety Integrity Level (ASIL) certification, ASIL-D, for EB tresos Safety RTE.

Elektrobit launches self-learning software for development of predictive driving

EB robinos Predictor delivers accurate topographical data for advanced driver-assistance features in both entry level and premium vehicles

Elektrobit and PlaxidityX Cyber Security Collaborate to Advance the Adoption of Security Features in Autonomous Cars

Companies unveil joint software solution that makes it easier for automakers to enhance the safety and cyber security of highly connected vehicles

Elektrobit partners with Udacity to develop content for self-driving car curriculum, gain access to Udacity graduates

Elektrobit joins industry titans Mercedes-Benz, Nvidia and others in new Udacity program.

EB implements AUTOSAR acceptance tests for EB tresos AutoCore

EB currently extends its test strategy for the basic software EB tresos AutoCore Generic (ACG).

Elektrobit unveils EB robinos, a new software architecture for automated driving systems

Available today, EB robinos makes it faster, easier and more cost-effective to build software for self-driving vehicles

Elektrobit (EB) gives automakers new insights into their vehicles with remote analytics solution for the connected car

EB cadian gives carmakers targeted and customizable insights into their fleet to optimize the vehicle lifecycle.

Elektrobit (EB) expands AUTOSAR development globally

Two new locations established to drive the advancement of EB’s AUTOSAR projects that will pave the way to autonomous driving.

Elektrobit (EB) powers first driverless bus on public roads

EB software and Mapscape digital maps support WEpods, the first autonomous electric shuttles to drive among normal traffic.

Explore our Presentation on secure Ethernet communication

Automotive Ethernet is a key enabler for autonomous driving.

Elektrobit to develop Augmented Reality software as a standalone company within Continental

Following the successful purchase in July 2015, Continental is consolidating Elektrobit (EB) as a standalone software company. The Elektrobit (EB) team will continue to develop and sell innovative embedded software and services to carmakers and tier 1 suppliers. Elektrobit (EB) will develop Augmented Reality (AR) Creator software solution.

Elektrobit (EB) collaborates with Infineon and NVIDIA to deliver first-of-its-kind automated driving platform

Solution combines powerful computing with safety-critical software to enable the advanced driver assistance systems necessary for self-driving vehicles.

EB opened an Innovation Lab in Silicon Valley

Gain some impressions, watch the video!

Porsche Consulting magazine highlights EB's pioneering use of lean development

Read this interesting article on how lean development results in new functions for cars.

EB sells its Automotive business to Continental AG

Continental intends to keep EB’s Automotive business as a separate unit—with its own EB brand—under the Continental umbrella. So, we will be retaining the EB business model and organizational structures currently in place, as well as maintaining the location of the company’s facilities. In the new organization, EB will be even better positioned to drive […]

EB wins TU-Automotive Award in the category "Best Safety or ADAS Solution"

EB Assist Electronic Horizon Solution has won the TU-Automotive Award.

EB tresos Safety E2E Protection achieved safety certification

EB Automotive's 3rd independently certified product meets the Functional Safety requirements.

EB is participating in a pilot project for self driving vehicles in the Netherlands

The "WEpods" pilot project in the Netherlands could be the first step towards automated driving on Dutch public roads.

EB featured in ATZ Elektronik with "The car as a sensor"

Get a deeper insight of necessary environment of future driver assistance systems for autonomous driving.

EB Automotive opens Innovation Lab in Silicon Valley

Elektrobit (EB) today announced it is opening a development center in the San Francisco-Bay area to extend and establish the company's software and systems innovations for in-car connectivity and autonomous driving.

Elektrobit (EB) introduces first AUTOSAR Multi-Core Safety Operating System

EB paves the way for future automotive electronics trends with an operating system supporting multicore ECUs at the highest Automotive Safety Level ASIL D.

Elektrobit (EB) and Nuance humanize the new Audi TT

The bond between man and machine is about to get personal. Elektrobit (EB) and Nuance unveiled today at Paris Motor Show the integration of voice and natural language understanding (NLU) technology as part of the Virtual Cockpit in the new Audi TT Roadster. As a result, drivers are able to engage in a more natural, conversational dialogue with Audi's infotainment and navigation capabilities, the same way they would talk to their friend.

Elektrobit (EB) plans to open an Automotive Software site in Oulu, Finland

Elektrobit (EB), a leading developer of cutting edge embedded technology solutions for the automotive and wireless industries, announced today its plans to build a new automotive software development site in Oulu, Finland. The new site is planned to have up to 40 software engineers by the end of 2014, focusing on the development of embedded automotive software.

Elektrobit (EB) partners with Canadian University on Urban Vehicle Project

Elektrobit (EB) has partnered with the Universite de Sherbrooke in Quebec, Canada, to develop a new urban electric vehicle with autonomous driving technology. EB's development software played a key role in the overall design of the university's concept vehicle -- Vehicle Urbain Electrique (VUE). The company's EB GUIDE 5.5 development platform allowed Sherbrooke's project team of computer and electrical engineering students to integrate a variety of intuitive Human Machine Interface (HMI) systems into the car.

Elektrobit (EB) wins Top Award at Telematics Detroit 2014

DETROIT, Michigan, June 5, 2014 - Elektrobit (EB) has been recognized with a top Telematics Update award for its driver assistance software engineering for Daimler during the Telematics Detroit 2014 conference and exhibition (June 4-5) in the Detroit suburb of Novi, Michigan.

ECU News

Safety-Related Multi-Core ECUS with AUTOSAR Webinar & AUTOSAR Celebrates its 40th Anniversary